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roasted every day, just for you!
Coffee Storage
Unique Coffee Blends for
People with Unique Taste

Having the best coffee beans available and using the most advanced coffee brewing
equipment will not provide you with the best cup of coffee possible if the beans are
not treated correctly.

Looking at the facts, we know that the natural enemies of fresh roasted coffee are
light, heat and moisture. Storing your coffee away from them will keep it fresher
longer. Therefore, an airtight container stored in a cool, dry, dark place is the best
environment for your coffee.

Although your freezer is dark and cool, it is really not a good place to store your
coffee.

Here’s why!

Coffee is Porous.  Coffee can absorb flavors and moisture from your freezer. The
absorbed moisture will deteriorate the natural goodness of your coffee and your
coffee beans will taste like your freezer.

The coffee roasting process causes the beans to release their oils and essences in
order to give the coffee its distinct flavor. The process of freezing will break down
these oils and destroy the natural coffee flavor. So unless you don’t mind frozen fish
flavored coffee, you should avoid using the freezer to store your coffee beans at all
costs.


There are some exceptions to freezer storing your coffee, but you should proceed
with caution!

Fresh roasted coffee will remain fresh for approximately 2 weeks. If you have more
than you can use in this 2-week period you can freeze your coffee but you should
follow these steps:

Apply the Freeze Once Rule. What this means is that once you take the beans out
of the freezer, they should never go back in. The constant changes in temperature
will wreak havoc on your coffee. The frozen moisture on your coffee will melt and be
absorbed into the bean, destroying the coffee oils and allowing absorption of
unwanted flavors. When you put it back into the freezer, you are repeating the
process and destroying your coffee.

Keep moisture out! Remember, moisture is coffee’s natural enemy. If you have a
five-pound bag of coffee to store, divide it up into weekly portions. Wrap those
portions up using freezer bags and plastic wrap. If possible, suck out the excess air
from the freezer bag using a straw or a vacuum sealer. Remove the weekly portion
when you need it, and store it in an airtight container in a dry place like your pantry.
And remember; do not put it back into the freezer!


So when is it best to Refrigerate Coffee? Simply put, Never.  The fridge is one of the
absolute worst places to put coffee, for the same reasons as not freezing your coffee.



A quick review for storing your gourmet coffee

 Buy fresh roasted, whole bean coffee directly from a coffee roaster if possible

 Look for valve-sealed bags, not vacuum-sealed

 Store your coffee beans in a sealed container in a dark place

 Grind your beans just before brewing

 Enjoy!